Xiaohongshu’s global pivot: The surprise winner of the TikTok ban wants to keep its new users Rest of World By: Peiyue Wu 26 March 2025 at 05:00 Xiaohongshu, the Chinese social media platform known as RedNote, has been forced to adjust its overseas strategy after unexpectedly attracting millions of so-called TikTok refugees. But working to retain —... © Rest of World