Careem’s CEO wants to transform the ride-hailing giant into a “digital butler” for everyday life Rest of World By: Anup Kaphle 25 March 2025 at 02:00 Mudassir Sheikha likes to tell the story of Careem’s growth in chapters. The first began in 2012, when Sheikha and Magnus Olsson co-founded the company as a corporate car booking... © Natalie Naccache for Rest of WorldMudassir Sheikha, CEO of Careem in the Careem offices in Dubai.