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Is basic WP freelancing dying because of AI?

23 September 2026 at 02:13

So I run a small web dev business (WordPress focused), been doing this for years, and lately I feel like I'm getting squeezed from a weird angle.

Every day on Meta I see ads for AI website builders. Which is funny because that's literally what I sell too, just the human version. ....now I keep running into people online who never learned PHP, never touched WordPress properly, but they ship full websites using Claude Code or similar tools.

They don't know what a hook is in WP, don't know theming, don't know half the stuff I spent years learning. But the output still works and some clients don't care how it was made. Maybe we will see later. Maybe...

Is WordPress becoming a dead skill. Is the whole "modern web dev" thing turning into just AI slop with a nice UI on top and nobody actually caring about code quality anymore, as long as it looks fine and loads.

At the same time I know trust, portfolio, reviews, actual support after launch still matter a lot to real clients, and most of these AI shops don't have any of that yet.

Maybe I'm overthinking it.

Curious what people here actually think. Is that beginning of the end?

Thank you

submitted by /u/Beginning_Search585
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