❌

Normal view

How do sales reps prioritize accounts to contact first?

I m an SDR at a mid size b2b saas company and our account list is getting ridiculous. There are hundreds of accounts in the crm and I can't tell if I'm spending time on the right ones.

Right now I mostly sort by company size, industry, and whether they opened an email before. It feels pretty weak though. Some accounts look like a great fit but never respond, while smaller ones sometimes have several people checking the site or looking at pricing.

Our team has started looking at buyer intent and technographic data, but I'm still not sure how much weight to give those signals. A single page visit doesn't seem like enough, but repeated activity from different people at the same company feels worth paying attention to. I guess the timing matters too, since old activity can make the account look hotter than it is.

How are people here ranking accounts each day? Do you have an account score or a set of signals that tells reps who to contact first? I'm trying to make the list less random and stop wasting good prospecting time, thanks in advance

submitted by /u/FamusPainhqdswte2834
[link] [comments]
❌