a few weeks ago i ran email accuracy tests on apollo for our outbound campaigns and the results are... not great. we're seeing like 15-20% bounces on what apollo marks as "verified" emails, especially for smaller companies and startups. our deliverability is taking a hit and our domain rep is suffering.

i know apollo has a huge b2b contact database but i'm starting to think quantity doesn't mean much if the apollo data quality isn't there. we're a team of 3 SDRs doing about 500 emails/day across different industries (mainly SaaS and fintech). need something that actually verifies emails properly, not just pattern matching.

my manager is already on my case about bounce rates so i need to figure this out fast. leaning towards Prospeo because they claim really high accuracy with real-time verification, but want to hear what others think before committing. also looked at ZoomInfo briefly but the pricing is absurd for a small team like ours. has anyone done side-by-side testing of apollo accuracy vs other email verification providers? what kind of bounce rates are you seeing?

We finally got into demand gen at a 50-person SaaS startup and really need to level up our targeting. We're burning through budget on spray-and-pray LinkedIn ads and Google PPC, and it's getting harder to justify the spend to leadership.

The big account based marketing tools are insane - 6sense quoted us $40k minimum, Demandbase was even worse. I get it, they have fancy predictive models and whatnot, but we're not enterprise. We just need to identify and reach the right accounts without bleeding money.

Apollo is another option we're looking at but their intent data seems more limited from what I've seen in demos. Someone on our team also mentioned Prospeo as a possible fit for the contact enrichment side - pulling verified emails and mobile numbers for decision makers at target accounts. That plus some kind of intent signal would basically cover what we need.

Anyone here running ABM on a budget? What abm platform are you using that doesn't require a second mortgage? We're a small b2b sales team so anything with a 6-month onboarding process is basically a non-starter.