Using AI for sales intelligence and prospect research has anyone seen their pipeline quality actually change
24 September 2026 at 00:03
Quick question for the GTM folks. For context I do outbound for mid market SaaS, spend half my day trying to guess who the real technical buyer is at each account and the rest cleaning up crm notes.
We just got access to a revenue intelligence tool that scores accounts and flags buyer intent signals inside the crm. Supposed to tell us which accounts to hit first and which contacts are worth a deep dive eg github, product docs, community etc. If you have used AI driven sales intelligence for prospect research, did it shift who you target day to day or does it kinda fade into the background after the first month? Would love any tips
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