We have got cart abandonment flows set up, and they are driving about 80% of our email sales. But here's the thing, i feel like there's a lot of room to improve the engagement. The open rates are decent, but the click through and conversion rates aren't where i want them.

I have been thinking about adding personalized product recommendations based on what they left behind in their cart, but not sure how to make it feel natural and not too pushy. Have you guys had success with more dynamic content like this?

Would love to hear your strategies for tweaking cart abandonment emails to make them more engaging.