Quick question for the GTM folks. For context I do outbound for mid market SaaS, spend half my day trying to guess who the real technical buyer is at each account and the rest cleaning up crm notes.

We just got access to a revenue intelligence tool that scores accounts and flags buyer intent signals inside the crm. Supposed to tell us which accounts to hit first and which contacts are worth a deep dive eg github, product docs, community etc. If you have used AI driven sales intelligence for prospect research, did it shift who you target day to day or does it kinda fade into the background after the first month? Would love any tips

So our leadership decided that the answer to our sad little pipeline was more AI prospecting and buyer intent signals. Now my crm is full of accounts marked VERY WARM because someone from that domain clicked a blog once in 2022 and my sdr time is just vibes and chaos.

Is anyone here actually getting legit high intent out of these revenue intelligence tools or are we all just cosplaying as data driven while we spam people who were trying to download a pdf in peace? Would love any tips before I sink into my coffee and never return, thanks in advance